Call me crazy – you wouldn’t be the first – but, for once in my writerly life I am thinking ahead. My next full novel is months away from publication – and that’s a good thing. I want it to be perfect, or as perfect as it can be anyway. It’s doing the rounds with a few beta readers right now, then it’s off to the editor in October (after I’ve absorbed the readers’ feedback). Another round of betas follows, then a final proofread and it will be good to go.

So, you’re probably wondering why I’m “dangling the carrot” when there are still so many stages yet to go.
Great question.
I thought the same way with my first book, and didn’t bother creating any “buzz” (although, I did follow all the same stages pre-launch) As a result, once the book went on sale, I then had to find…